One of the greatest joys of academic life is watching students grow in knowledge and competence.

Meixian Wang’s presentation today demonstrated both - she’s going to be a rock star! And many thanks to Keran Zhao - he has taught me so much about being a great collaborator on this project! Many thanks to the #WITS2022 organizers for giving our the opportunity flto share ideas on superstars and live-streaming commerce! #copenhagenbusinessschool